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Integrated content marketing is essential for any brand that wants to be on the map. It’s an audience-centered strategy that considers where people already are, what they need, and how a brand can offer them a consistently positive experience. A solid strategy for integrated content marketing helps nurture customer engagement long-term and ensures a broader […]
High-performing content involves a lot of teamwork and content collaboration tools help ensure each piece rolls out as polished as possible – bringing maximized results. ClickUp can help you with just that. However, the platform is loaded with so many other features that it may feel tricky to use. That’s why I’ve compiled a list […]
Have you ever felt that there are too many cooks in the content kitchen? Without a content approval workflow, content creation can become overwhelming and inefficient. That’s where approval software comes in. It empowers teams to streamline their processes while ensuring content quality and consistency. According to Forbes, 90% of marketers use content in their […]
Some cars leave an indelible mark on all of us – cars that transcend the boundaries of fandom and become icons in their own right. And yes, I mean all of us. If you don’t have even the smallest soft spot for an R34 Nissan Skyline GT-R, I’m calling bulls**t, respectfully. There’s no way you […]
I’ve worked in roles where my title was Senior UX Writer and then Content Designer, now moving to Lead UX Writer. The roles have all been the same responsibility set. Is Content Designer a title that actually describes 99% of good UX Writers? I mean, if I didn’t consider flow, develop IA and documentation, give […]
Indian news agency ANI has sued OpenAI in a New Delhi court, accusing the ChatGPT creator of using its published content without permission to help train the artificial intelligence chatbot, something that OpenAI says it has stopped doing. ANI is the latest news organisation globally to take OpenAI to court following lawsuits in the US […]
Use the “Doubtful Stakeholder” exercise to test whether your explanations make sense Photo by Pavel Danilyuk: https://www.pexels.com/photo/a-woman-with-a-doubtful-facial-expression-8637925/ Getting harshly rejected by doubtful stakeholders taught me the importance of translating your work. I’ve heard it all, from being told, “I talked to the wrong users who didn’t know anything,” to getting polite nods and being told, […]
As a content creator, I spend a lot of time creating videos, graphics, and slides for speaking engagements. It takes up a lot of time, and I’ve found myself increasingly turning to AI tools to cut out the manual work and help me get to the finish line faster. After countless trials, I’ve found a […]
If you’re a long-time Speedhunters reader, you’ll know that I have a deep fascination with car spaces. I’m always excited to see how enthusiasts from around the world blend their love for cars with their passion for architecture. I’ve made a point to visit as many private car-centric spaces as possible since first checking out […]
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