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What Is User Experience (and What Is It Not)?

Summary:  “User experience” describes both users’ relationships with products and a growing professional industry of practitioners aiming to improve those relationships. The term “user experience” (UX) can be difficult to explain to colleagues and friends. This article is meant to provide an approachable definition of user experience, explain the ever growing professional field of UX, […]

Alt Text: Don’t Just Describe Images

Summary:  Write alt text that communicates an image’s purpose without repeating page content. Focus on meaning rather than visual description. Alt text (or alternative text) is metadata intended to help screen-reader users understand what an image is depicting. Most guidance for writing alt text describes how to make individual web-based images accessible and understandable for […]

Continuous planning for UX teams

Manage UX backlogs the Agile way Photo by Niklas Bischop on Unsplash If your UX team partners with an agile development team, you know that staying ahead of the curve is crucial (and avoiding mid-sprint fire drills and unpleasant curve balls even more). A key element to delivering better results and minimizing disruptions is robust […]

How I used AI to design brand-aligned illustrations

Directing Midjourney to think in brand language Analyze existing brand illustrations: I used ChatGPT to create a foundational prompt by examining a variety of official illustrations, paying close attention to line quality, spacing, proportions, and color use. To keep the prompt simple, I decided to leave out pink initially, knowing it could be added later […]

Reimagining prototyping with AI

Is anyone else feeling the same way as I do? Struggling to keep up with the thousands of AI products and capabilities being launched every day? When I first discovered Claude Artifacts a couple of months ago, it felt like magic. Suddenly, I had the power to see interactions, animations, and complex user flows unfold […]

Why is the Mac mini power button on the bottom?

Design flaw or intentional choice? Source: https://www.tomsguide.com/computing/apple-desktops/apple-just-repeated-its-worst-design-mistake-in-the-last-20-years-the-m4-mac-mini-got-magic-moused Apple recently released the M4 Mac Mini which sparked controversy among tech enthusiasts and designers. The culprit? A power button that is inconspicuously placed on the bottom of the device. This decision has left many scratching their heads, with some calling it a design flaw that is reminiscent […]

How Insight Timer monetizes 25M users

Insight Timer has around 25 million installs and 3 million monthly active users. The app generated $1.1M in revenue in January, sitting at position number 6 in the category below Calm, and Headspace and having almost the same revenue as 3 other mental health apps. Meditation apps are in fierce competition. With so many options, […]

Designing for inclusivity

Diversity, equity, and inclusion (DEI) are taking center stage in corporate conversations, and many companies are investing deeply in DEI frameworks and KPIs, aiming for fair treatment and full participation for everyone, especially those who have historically been marginalized due to identity or ability. But before jumping on the DEI bandwagon, let’s pause and ask: […]