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A Complete Guide to Content Marketing KPIs in 2024

Content marketing KPIs provide valuable insights into your content strategy’s performance, but let’s face it — with so many data streams and metrics available, tracking them can feel like you’re drowning in a sea of data. What do you hang on to when searching for those super juicy insights? I’m going to discuss the core […]

5 reasons why marketing teams and program managers need project collaboration software

Marketing and project management are crucial functions where small investments can generate massive returns. Collaboration software is one of those investments that bring healthy returns. It helps marketing and project management teams stay on the same page and achieve results. It boosts productivity, which translates into more robust sales. This guide will explain why your […]

9 Best Online Collaboration Tools for Content-Focused Marketing Teams

Marketing is all about collaboration, whether it’s with teammates, other stakeholders, or clients. And the efficiency of your content collaboration often defines the final result. Whether you are a remote content-oriented team or a marketing agency, online content collaboration tools should definitely be part of your flow. In this article, I’ve gathered nine top online […]