We all wish we could conjure up some magical growth for our business. But while quick hacks with 100x results sound enchanting, the reality of marketing success lies in being grounded and effective over the long term. Growth marketing strategies are more about rigorous experimentation and data analysis than waving a magic wand. They rely […]
When you launch your very own venture, you have a lot of things on your mind. How to use social media for small business is one of them — and rightfully an important one. The right social media marketing strategy is a powerful tool for growth, brand awareness, and lead generation. However, putting things in […]
In this episode of JUST Branding, we are thrilled to welcome Tom Roach, Vice President of Brand Strategy at Jellyfish and one of the most respected figures in the advertising world. With over 20 years of experience at top agencies like BBH, Leo Burnett, and AMV BBDO, Tom has become a leading voice in the […]
Podcast: Download (Duration: 45:33 — 52.4MB) This episode marks the beginning of a 4 part series on “Creating Content To Promote Your Business”. Toni and I will be covering everything from video, blogging, to email marketing and podcasting. To kick things off, we’re starting with one of the hottest trends, short-form video. Enjoy! Get My […]
Content marketing KPIs provide valuable insights into your content strategy’s performance, but let’s face it — with so many data streams and metrics available, tracking them can feel like you’re drowning in a sea of data. What do you hang on to when searching for those super juicy insights? I’m going to discuss the core […]
So, you have a digital marketing agency. But how are you doing when it comes to attracting clients? To get clients, you need to generate leads first — and for that, you need a marketing agency lead generation strategy. A balanced mix of short-term and long-term tactics ensures your agency lead generation flow is stable, […]
Contrary to popular belief, listing a web design agency for sale isn’t enough to attract qualified buyers. In fact, it’s the bare minimum. In all likelihood, your listing may just sit around waiting for inquiries that never come. But with a proactive marketing strategy, you can maximize exposure and appeal to the right type of […]
AI copywriting tools can supercharge your creative team’s productivity, streamline editing processes, and ensure your branding is consistent across all your marketing channels — especially when coupled with other AI marketing tools. They can further automate specific tasks, like running A/B tests for your email subject lines or Google Ads copy, optimizing for organic search […]
Marketing and project management are crucial functions where small investments can generate massive returns. Collaboration software is one of those investments that bring healthy returns. It helps marketing and project management teams stay on the same page and achieve results. It boosts productivity, which translates into more robust sales. This guide will explain why your […]
Marketing is all about collaboration, whether it’s with teammates, other stakeholders, or clients. And the efficiency of your content collaboration often defines the final result. Whether you are a remote content-oriented team or a marketing agency, online content collaboration tools should definitely be part of your flow. In this article, I’ve gathered nine top online […]