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How 2024's Global Tours Became Fashion's Best Marketing Tool

How 2024's Global Tours Became Fashion's Best Marketing Tool




This year served pop music fans well: We got to experience Chappell Roan’s meteoric rise to stardom alongside her “Hot To Go” anthem, Beyoncรฉ’s genre-defying “Cowboy Carter,” “Brat” summer and, of course, the many international tours that overtook our social media feeds (and boosted global …

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