ylliX - Online Advertising Network

Innovation in Ad Tech: Nagarjuna Putta’s Cross-Platform Audience Measurement Breakthrough

Led by Nagarjuna Putta, this ambitious initiative has set new benchmarks for how advertisers track and measure audience engagement across television, mobile, and digital platforms. In the rapidly evolving landscape of digital advertising, the remarkable development of a unified cross-platform audience measurement system stands as a testament to innovative engineering and strategic vision. Led by […]

Combination Safety Glasses And Measurement Tool

While rulers and tape measures are ubiquitous, they always seem to disappear when you need them. We know youโ€™d never forget your safety glasses (safety first!), so what if they were also a measuring tool? Starting by snapping pieces from a folding yardstick, [Simone Giertz] and [Laura Kampf] worked out a rough prototype before letting […]