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Giving away antivirus or security suite protection for free gains a company mindshare and goodwill, but unless some customers pay for the product, the bills don’t get paid. Some companies take a hardline approach and say that the free product is only for noncommercial use. Others make the paid edition enticing by teasing paid-only features […]
Giving away antivirus or security suite protection for free gains a company mindshare and goodwill, but unless some customers pay for the product, the bills don’t get paid. Some companies take a hardline approach and say that the free product is only for noncommercial use. Others make the paid edition enticing by teasing paid-only features […]