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How to Get More Followers on TikTok

Whether you’re an individual looking to build a personal brand or a business aiming to reach new customers with your social media marketing, TikTok offers an unparalleled opportunity for growth. Its algorithm is designed to give even the smallest accounts a chance at viral fame, making it a democratic platform for those looking to make […]

Inspired Reads with your New Library Card!

Do you have your special edition library card yet? Celebrate September’s Library Card Sign-Up Month at the Oakland Public Library, and pick up one of our limited-edition library cards featuring the winners of the 2023 Library Card Art Contest. Each card showcases unique artwork that celebrate African Americans and their significant contributions to the arts […]

Family Resources at the Library: PreK

Each developmental stage in a child’s life is unique and comes with its own milestones, opens a new window. Children in PreK range in age from two to four years old. Palo Alto City Library offers both materials and activities to support this age group in the years prior to entering elementary school. PreK Favorites […]

18 Best Free Video Editing Software for Marketers

There’s no two ways about it: video is the way people prefer to consume content in 2024. Buffer’s data shows that when it comes to social media platforms video outperforms every other type of content by a landslide — and that’s on all platforms. Whether you’re a social media marketer, content creator, or influencer, video […]

How to Use YouTube Studio to Grow Your Channel

If YouTube was the Starship Enterprise to the creator’s Captain Kirk, then YouTube Studio is Spock and the bridge all rolled into one. Nerd analogies aside, YouTube Studio is the creator’s control room, where you can manage and monitor your videos. It’s an incredibly powerful tool and something content creators must get to grips with […]

LinkedIn Analytics: Key Metrics to Track

LinkedIn has evolved beyond a simple job and networking website to become a bustling social media platform. In fact, Microsoft revealed LinkedIn saw “record levels in engagement” in 2024, with the platform becoming a more and more popular choice for creators and brands looking to grow their audiences. If you’ve scrolled through your LinkedIn feed […]