The Absolute Best Bath Towels on Amazon, Tested and Reviewed

Perhaps the softest bath sheets on this list, their super-plush, luxurious feel also has other reviewers sold. One described their super-soft warmth as a “calm to my perpetual existential crisis,” while another compared them to “luxury five-star hotel” types of towels. And you can’t really go wrong with basic white, can you?

If you’re looking for a little something more in terms of design, check out this loop terry pattern. It’s available in more than 10 colors, Oeko-Tex certified, and you can choose between a diamond pattern (pictured) or a cable weave. Both patterns feature a low-twist terry cloth made of 100% organic cotton and a twill hem. They’re a little pricier than the other towels on this list, but if you’re looking for a specific aesthetic and this fits the bill, they’re not too much of a splurge.

Our contributor Megan Wahn uses these bath towels and notes that they are a great all-around pick, especially because of their absorbency and versatility. ”The absorbency of the towel honestly felt abstract to me until I dunked a corner of it in a bowl of water to test how well it soaked up water,” Wahn says. “I could literally see as the parts of the towel that were not submerged soaked up the water, and it made me realize just how well this cotton could mop up liquid.”

Another editor’s pick coming at you! You might know Brooklinen for their legendary bed sheets, but they also make top-of-the-line bath towels from Oeko-Tex certified Turkish cotton that come in seven subtle shades. Now, onto the review. ”These are made from 100% Turkish cotton and feel very soft but not heavy,” says Katherine McLaughlin, digital features editor. “I’d describe their plushness as overall average, but Brooklinen does have an extra plush option. I have the towels in white, so it really feels and looks like a towel you might find in a hotel.”

Available in 19 different colors (we love the electric blue), these absorbent towels hit a Goldilocks level of perfection when it comes to thickness. One reviewer says it all: “These are nice towels—not too thick and not too thin. And they wash beautifully. Towels are hard to know if you like them until you wash them, but these have no loose threads or defects.” The terry towels have a 600 GSM and the ring-spun cotton construction means they’re both breathable and super durable. These are great everyday towels.

There’s a reason you see all of your most design-enthusiast friends packing a closet full of Turkish cotton towels. They’re great for the bathroom, they make great beach blankets, and they stand up to pool chlorine. This towel has a dual design of sorts, as well—one side has a terry cloth texture for quicker drying. And on that note: “Dries in [half] the time on the towel rack,” says one five-star reviewer. “Takes up less space in washer and dryer and dries quickly. Large and absorbent. Took a while to get used to a ‘non-plush’ towel, but worth it.”

More of our Favorite Bath Towels on Amazon

• Five-star reviews: 4,400+
• Size: 52″ x 30″
• Absorbency: 600 GSM

A set of good quality white towels can be tough to come by, believe it or not. Each set comes with two hand towels, two face towels, and two bath sheets, all constructed with a durable and highly absorbent terry loop design. And if you’re looking for a pop of color, this set comes in 14 other hues. “Wow, I bought these towels because they were cheap and we have a towel-destroying parrot in the house…. I wasn’t expecting them to be so soft and fluffy and fabulous. There’s another cheap brand of towels I usually buy, but I skipped them to try these because they’re ivory and I am so glad I did,” says one five-star reviewer. “These are soooo fluffy, but they’re still absorbent.”

• Five-star reviews: 13,000+
• Size: 27″ x 54″