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New requirement for app updates in the European Union - Latest News - Apple Developer

Price and tax updates for apps, In-App Purchases, and subscriptions – Latest News – Apple Developer


The App Store is designed to make it easy to sell your digital goods and services globally, with support for 44 currencies across 175 storefronts.

From time to time, we may need to adjust prices or your proceeds due to changes in tax regulations or foreign exchange rates. These adjustments are made using publicly available exchange rate information from financial data providers to help make sure prices for apps and In-App Purchases stay consistent across all storefronts.

Tax updates as of October:

Your proceeds from the sale of eligible apps and In‑App Purchases have been increased in:

  • Nepal: Apple no longer remits Nepal value-added tax (VAT) for local developers and proceeds were increased accordingly.
  • Kazakhstan: Apple no longer remits Kazakstan VAT for local developers and proceeds were increased accordingly.
  • Madeira: Decrease of the Madeira VAT rate from 5% to 4% for news publications, magazines and other periodicals, books, and audiobooks.

Exhibit B of the Paid Applications Agreement has been updated to indicate that Apple will not remit VAT in Nepal and Kazakhstan for local developers.

Learn more about your proceeds

View payments and proceeds

Download financial reports

Price updates as of December 2:

  • Pricing for apps and In-App Purchases will be updated for the Japan and Türkiye storefronts if you haven’t selected one of these as the base for your app or In‑App Purchases.

If you’ve selected the Japan or Türkiye storefront as the base for your app or In-App Purchase, prices won’t change. On other storefronts, prices will be updated to maintain equalization with your chosen base price.

Prices won’t change in any region if your In‑App Purchase is an auto‑renewable subscription and won’t change on the storefronts where you manually manage prices instead of using the automated equalized prices.

The Pricing and Availability section of Apps has been updated in App Store Connect to display these upcoming price changes. As always, you can change the prices of your apps, In‑App Purchases, and auto‑renewable subscriptions at any time.

Learn more about managing your prices

View or edit upcoming price changes

Edit your app’s base country or region

Pricing and availability start times by country or region

Set a price for an In-App Purchase



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