I write several fashion stories every week, so I’m constantly searching for ideas. I never know where my next one will come from—Instagram photos, new Zara arrivals, runway shows, and even casual remarks by my co-workers all regularly inspire me. My current favorite source of inspiration, however, is TikTok. I’m active on both my personal TikTok and Who What Wear’s account, so I spend a ton of time scrolling. My latest story idea comes courtesy of Tahlia Edwards, an Australian creator living in New York City.
Edwards’ casual TikTok video about her favorite pair of boots went positively viral, earning over 680,000 views, 43,000 likes, 12,000 saves, and 190 comments. “I’ve said it before and I’ll say it again: Tony Bianco boots are the best boots,” Edwards says in the video, which she clarifies is not sponsored. “They are the most reliable thing in my life.” In the comments section, she revealed the specific pair she loves: Tony Bianco Dusty Boots ($230). You better believe I added them to my cart immediately.
Watch the TikTok
@tahliaaedwards
♬ original sound – tahliaedwards