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Search engine optimization (SEO) is an ongoing process that helps you achieve higher rankings in search results. This way, you can boost visibility and drive more traffic to your site. But, if you lack the time or technical expertise, it can be difficult to maintain your site’s performance.
With this in mind, it can be a good idea to outsource the task to professionals. That said, WordPress SEO agencies come in all shapes and sizes, so you’ll need to think about your specific goals. You might require technical maintenance, keyword research, or social media optimization.
In this post, we’ll take a closer look at the main tasks that an SEO agency can handle for you. Then, we’ll explore ten of the best WordPress SEO agencies in 2024. Let’s get started!
What is a WordPress SEO agency?
Search engine optimization (SEO) is an important part of website maintenance. Essentially, it encompasses a range of on-page and off-page strategies that make search engines favor your website content.
This means you can gain higher search rankings and drive more organic traffic to your pages. In addition to improving discoverability, SEO is also useful because it’s free, so it reduces the need for paid advertising methods.
SEO agencies give you access to a range of experts that deal exclusively with SEO tasks. Here are some of the main jobs that SEO agencies can typically handle for you:
- Crawlability: This refers to how easy it is for search engine bots to access and comprehend your website content.
- Mobile optimization: Since most web traffic comes from mobile searches, agencies can make your site mobile-friendly using responsive designs, hamburger menus, and more.
- Speed: Since speed is a Google ranking factor, slower websites can be punished with low search engine rankings.
- Keyword research: This helps you identify key terms and phrases that real users search for to find content in your industry.
- Social optimization: SEO agencies can optimize your website so that it’s easy to share on different social media platforms.
- Analysis and tracking: Most agencies will regularly audit your SEO strategy to see whether or not it’s effective.
It’s important to note that website owners can take care of these tasks themselves. The problem is that WordPress is a beginner-friendly platform, so many users don’t possess the technical skills to implement such strategies.
Plus, for busy website owners, SEO may not be a priority (when there’s so many other tasks to take care of). This is especially relevant for SEO because it’s an ongoing process that needs to be regularly evaluated.
The best SEO WordPress agencies to consider in 2024
Now that you know a bit more about SEO WordPress agencies, let’s take a look at ten of the best options to consider in 2024.
1. Freshy
Freshy is a leading WordPress design and development agency, with a team of experts that specialize in different areas, including SEO. One of the best parts about this service is that Freshy optimizes your site’s architecture, rather than just implementing a range of on-page techniques.
For example, the team focuses on crawlability, mobile-friendliness, and website speed optimization. The collaborative planning and analysis phase also helps ensure that your audience and goals are taken into account when selecting relevant keywords (which are updated on a quarterly basis).
After that, Freshy takes care of your on-page SEO. The team configures meta titles, alt tags, sitemap.xml files, and robots.txt files. Plus, your site will boast proper URL and permalink structure (organized by topics and categories), to make your content easier to navigate.
What’s more, every visitor, metric, and conversion is monitored using platforms like Google Analytics. This way, you can make more informed decisions about your business. Meanwhile, the team evaluates your SEO data regularly to make sure your site performs well and continues to progress.
There are also a range of add-ons if you want to go the extra mile with your SEO strategy. For instance, you can prioritize local SEO utilizing platforms like Google Business Profile. And, you have the option to create backlinks to build domain authority and expand your reach.
2. Straight North
Straight North specializes in SEO, paid advertising, web design, and creative services. In terms of SEO, the team has experience working with B2B and B2C firms across a range of industries.
This WordPress SEO agency emphasizes keeping up with the latest SEO strategies, so team members are constantly learning and testing emerging methods. The firm works hard to gain powerful inbound links to increase your website authority and visibility.
You’ll also find an expert copywriting service at Straight North, which can help ensure your site is constantly updated with engaging SEO-friendly material. And, the GoNorth! reporting platform lets you closely monitor your site’s performance – and the results are updated daily.
3. WebFX
WebFX is a well-known WordPress agency that offers a range of SEO services including enterprise SEO, local SEO, digital marketing, speed optimization, and more. Your SEO strategy will be kickstarted with a thorough SEO audit, which involves a dedicated account manager evaluating your website, analytics data, search console data, and competitor websites.
The team also helps identify new high-value keyword opportunities based on your niche and audience. After that, specialists carry out on-page optimizations for all title tags, meta descriptions, heading, URLs, and more. You’ll also gain high-quality backlinks from reputable sources.
Besides on-page technical SEO, WebFX dives a little deeper, providing services like content promotion, social media, industry networking, link analysis, and more to improve your overall website performance.
4. HigherVisibility
HigherVisibility is an award-winning digital marketing agency that offers dedicated SEO services. The team takes care of technical SEO including code auditing, robots.txt file setup and verification, page speed analysis, and schema markup.
In addition to technical SEO, you’ll get the usual on-page SEO techniques (which includes click-through-rate optimization and content calendar strategies). Plus, the firm places a large emphasis on link building to improve domain authority and outreach.
Additionally, if you have an ecommerce website, HigherVisibility is especially useful, as it provides an in-depth reporting and analytics program. The agency will handle all Google Business Profile posts, Local Listing management, and Bing Local setup.
5. Go Fish
What sets Go Fish apart from other digital marketing agencies is that it takes a data-driven approach to SEO. To give you an idea, the agency boasts a 94 percent increase in tracked keywords and a 60 percent rise in organic traffic.
In terms of keyword research, the team carries out competitor analysis and query intent to make sure your content is well-aligned to match users with the right information. On top of that, technical SEO can improve your site structure, crawlability, and indexability.
Plus, you’ll get weekly performance reports that detail a range of engagement metrics and check on the status of your site’s traffic and visibility.
6. Coalition Technologies
Coalition Technologies is another top-rated SEO services company, with over 780 successful client stories. All SEO strategies are based on solid data and scientifically-tested techniques.
And, you can rest assured you’re getting access to top-tier talent, because the agency only hires the top one percent of skills-tested applicants, with training that includes university-level education courses. In terms of SEO, Coalition Technologies completely handles your campaigns, makes technical code adjustments, writes copy, builds links, gets press coverage, and increases your profitability.
The team also carries out content duplication checks, navigation optimization, multivariate testing, and more. Plus, you can access local SEO, Amazon SEO, and lead generation SEO services.
7. OuterBox
With over 20 years of experience, OuterBox delivers high-performing B2B and B2C SEO and marketing campaigns. Besides WordPress web design and paid search, OuterBox offers dedicated SEO services to grow your organic traffic.
The in-house SEO team is made up of more than 125 experts that hold valid Google certifications. Better yet, you can find services that cater to your exact content management system (CMS) or ecommerce platform.
For example, you can choose between ecommerce SEO, WordPress SEO, Shopify SEO, Magento SEO, Amazon SEO, and more. Following a thorough SEO audit, you’ll get a custom SEO strategy which includes on-page optimization, technical updates, and ongoing content creation.
8. Seahawk
Seahawk is an established WordPress agency that provides services like web design, hacked site repair, WordPress development, WordPress maintenance, and SEO. The team starts by assessing your SEO foundations, keywords, competitors, and more to produce a custom strategy that considers your unique goals.
Besides keyword research, Seahawk offers keyword mapping to align your website’s content with search intent. You’ll also gain schema markup implementation which can help you get featured in Google’s rich snippets. Plus, the team can discover new opportunities via its content gap analysis.
After that, you might also be interested in the ongoing SEO maintenance service. Besides on-page and off-page SEO techniques, Seahawk also provides technical SEO fixes (that hinder search engine crawling and indexing), backlink analysis, and content creation.
9. ROI Minds
ROI Minds is a growth marketing agency that helps you score more leads, traffic, and revenue. SEO services extend to platforms like WordPress, Shopify, and Amazon. Plus, you can focus on local SEO, franchise SEO, and more.
The team targets relevant keywords, creates high-quality content, and improves on-page elements to make your content more discoverable. The agency also optimizes meta tags, builds authoritative backlinks, improves website speed, and more.
Better yet, ROI Minds acknowledges that SEO is an ongoing process. Therefore, the team constantly refines strategies to adapt to search engine algorithms and changing market trends. You’ll also get access to detailed reports and user experience enhancements.
10. Social SEO
Social SEO offers services based around content marketing, web design and development, video services, conversion rate optimization, and more. The SEO program covers ecommerce, local, national, and enterprise SEO.
You’ll get access to all the usual SEO services like backlinks, keyword research, and competitor analysis. But, Social SEO also harnesses patented technology that can predict search engine crawling to anticipate future rankings. This allows the team to update and optimize your site more effectively.
Conclusion
SEO is a top priority for most website owners because it can improve discoverability, helping you achieve your goals quicker. But, SEO doesn’t follow set-and-forget rules. Instead, it relies on following evolving best practices. Since this requires maintenance and regular updates, it can be best to hire an SEO agency to do it for you.
However, you’ll find that there are plenty of WordPress SEO agencies to choose from, and some of these offer more specialized services. For instance, OuterBox is great for on-page optimizations while WebFX is focused primarily on data-driven revenue marketing.
That said, if you’re looking for a full-service solution, Freshy may be the best option. You’ll get access to a dedicated project manager, and the team can help you with all your SEO needs, including structure optimization, keyword research, SEO tracking, and more. Get a quote today!
Featured image credit: Unsplash.