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The billion-dollar sign: Australian Open puts Melbourne on the map as sponsors flood in

David Rowe, professor of cultural research at Western Sydney University, said Tiley’s $1 billion estimate was “not terribly scientific”. “It’s one of those calculations that are a bit meaningless,” he said. “But, obviously, the more exposure, the more valuable the product.” Jason Nuell of Marriott International and Tennis Australia chief Craig Tiley. The Open’s sponsors […]

‘No way you’re playing for your country first:’ How England’s ‘billion-dollar’ franchises could affect Australian cricket

No. The privatisation of English franchises will place more pressure on Cricket Australia to do likewise with their eight BBL teams – but the governing body is not budging. CA retains full ownership of their teams, but there are sections in Australian cricket, primarily from NSW, who have been lobbying behind the scenes. Privatisation was […]