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User Research is Storytelling

Ever since I was a boy, Iโ€™ve been fascinated with movies. I loved the characters and the excitementโ€”but most of all the stories. I wanted to be an actor. And I believed that Iโ€™d get to do the things that Indiana Jones did and go on exciting adventures. I even dreamed up ideas for movies […]

Storytelling in Tech (Miri Rodriguez)

Subscribe: Apple Podcasts | Spotify | Android Marketing and storytelling are important components of product development because they allow companies to reach their audience and share their message. Miri Rodriguez, Head of Global Intern Programs at Microsoft, explained what storytelling is and its role in brand development. Miri is the author of the book Brand […]